Very broadly defined, goal orientation is the degree by which a person or group of people work toward completing specific goals. This requires two components – the creation of goals and the purposeful pursuit of their fulfillment. The term “goal orientation”, however, can have more specific meaning depending on where it is used. Here are some additional, and more specific areas of the use of this term.
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In Child Development
Goals, motivations, drivers, natural development: these are important components of what it means to grow and learn in childhood. It is in childhood that this area of skill and decision-making inclination is first learned. While one’s habits and methods in goal orientation stemming from childhood can very much be later changed and adapted, they are still the founding principles from which all other growth will come. It is for these reasons that public and private school systems alike regularly encourage goal-setting in classwork, career exploration and planning exercises, and more.
In the sporting world, science has actually broken down goal orientation in players and staff into two, all-encompassing types. The first type of goal orientation in this industry is called “task orientation”. In task orientation, the player or staffer works toward a performance goal based purely on a motivation to achieve the goal as a matter of job duty and betterment.
On the other hand, “ego orientation” is the type of goal orientation driven strictly by personal, egotistical reasons. The desire to simply impress fans or to gain notoriety through achieving some sort of new record are examples of this type of ego-based goal orientation. In addition, some players’ and staffers’ goal orientations can be a hybrid of ego-based as well as task-based in nature.
The business world also has its own interpretation and approach to the subject of goal orientation. In general, a business is said to follow a strong model of goal orientation if it is highly focused on goal-setting and tasks specifically aimed at the completion of those very goals. Conversely, a business with a weak goal orientation may use some other logistical model and not operate very much from a goal resolution stance. In business, goal orientation is a strategy set that ultimately can be utilized to any degree and even employed intermittently as the business sees relevant to their particular situation.
In the greater annals of psychology and sociology, goal orientation is actually a principle of human motivation. Human motivation itself is an incredibly interesting and vast area of academic study and debate. For those wanting to delve deeper into goal orientation and the motivational science behind it, here are a few additional resources.
Psychology Today is a great resource publication written by the top experts in psychology right now. Here, the publication covers the various types of human motivations and their theories.
Verywell Mind is another free publication, like Psychology Today, that is maintained by health experts and covers any number of health subjects in its writings. Here, expert Kendra Cherry provides the reader with a great rundown of motivational theories.
Here, Entreprenuer provides a general but very helpful 50-goal list great for personal and business uses alike. This is an especially helpful link for those needing goal-setting ideas for themselves.
Whether we know it or not, virtually all humans utilize some degree of goal orientation and associated motivators at many times throughout life. This is true in childhood, on the job, on the ball field, and elsewhere. What are your goals today?